Vision1 FM                       Light FM                         Light TV

Kids under 10 craving alcoholic beverages due to adverts – FDA

The Head of Communications at the Food and Drugs Authority [FDA], James Lartey, has expressed concern about the negative effects of advertisement of alcoholic beverages on children, who are now craving for such products.



According to him, the situation where very young children have messages on alcoholic products deeply printed on their minds is worrying.

Mr. Lartey said the FDA’s recent directive to have adverts on such beverages on the airwaves done only after 8:00pm, was basically to protect children.

He however said some media houses are not cooperating with the FDA in that regard.

He expressed these concerns at Cape Coast on Friday, during an interactive engagement with media houses in the Central Region.

“I remember I was on TV talking on this subject when a lady called into the show, and according to the lady, she has a three-year-old girl, and this girl can wake up in the morning and cry she wants a particular alcoholic beverage because of the advert. We know the effects of advertisements; if at the age of three a product is suggested to the mind of a child, when the child grows up, at a particular age, this child would like to explore what’s in that product, and that’s where it starts”.

He further made reference to another six-year-old boy who asked the father to buy him that same alcoholic beverage because he has seen it advertised on TV.

The Head of Cosmetics and Household Chemical Substances at the FDA, Emmanuel Nkrumah, also warned against the use of bleaching creams, tablets and pills, as well as injections for skin lightening, saying this increasing practice exposes people to all kinds of diseases.

Mr. Nkrumah further warned against the use of cement for bleaching the skin, saying, “Cement is used for building; it is not something meant for the skin. What we should also know is that no cosmetic product can come in the form of an injectable. Anything that goes intravenous or intra-muscular ceases to be cosmetic”.


source:citifmonline.com/Ghana

More Lifestyle..

5 Ways to improve food digestion during pregnancy 5 Ways to improve food digestion during pregnancy 2018-06-22 - You may be having the time of your life being pregnant and eager...
Ghana FA Tells Court: AG's Claim Against The FA Has No Merit; It Must Be Dismissed Ghana FA Tells Court: AG's Claim Against The FA Has No Merit; It Must Be Dismissed 2018-06-22 - Solicitors for the embattled Ghana Football Association are ...
Gov’t to audit mines – Amewu Gov’t to audit mines – Amewu 2018-06-22 - Minister of Lands and Natural Resources, John Peter Amewu, has...
Selorm Adadevoh is MTN new CEO Selorm Adadevoh is MTN new CEO 2018-06-20 - MTN has appointed Selorm Adadevoh as the new Chief Executive...
AirtelTigo CEO Roshi Motman resigns AirtelTigo CEO Roshi Motman resigns 2018-06-19 - The CEO of AirtelTigo Roshi Motman has resigned to pursue new...

 

More News..

Mahama Bodyguard Slapped Me – Namoale Mahama Bodyguard Slapped Me – Namoale 2018-06-25 - Former National Democratic Congress (NDC) Member of Parliament...
Akufo-Addo bans Ministers, other appointees from foreign trips Akufo-Addo bans Ministers, other appointees from foreign trips 2018-06-25 - The President, Nana Addo Dankwa-Akufo-Addo has banned all his...
We can examine mental state of J.B Danquah’s ‘killer’- Dr. Akwasi Osei We can examine mental state of J.B Danquah’s ‘killer’- Dr. Akwasi Osei 2018-06-25 - The Mental Health Authority (MHA) is willing to conduct a mental...
Ghana FA Tells Court: AG's Claim Against The FA Has No Merit; It Must Be Dismissed Ghana FA Tells Court: AG's Claim Against The FA Has No Merit; It Must Be Dismissed 2018-06-22 - Solicitors for the embattled Ghana Football Association are ...
We Will Deal With Corruption Without Party Consideration – Nana Addo We Will Deal With Corruption Without Party Consideration – Nana Addo    2018-06-22 - President Akufo Addo has reiterated his pledge that the country’s...
Doctor jailed 10 years for defrauding NHIS Doctor jailed 10 years for defrauding NHIS 2018-06-22 - A former Medical Superintendent of the Essikado District Hospital,...
Snail Seller Takes Blame For Mahama’s Death Snail Seller Takes Blame For Mahama’s Death 2018-06-21 - The snail seller from whom Major Mahama asked direction to Denkyira...